Producer

To celebrate the 40th anniversary of the Air Force 1 alongside 50 years of hip hop, my team and I created a 360 campaign that honored the artists and communities shaping the culture today. The project spanned multiple cities, capturing talent in places that defined their upbringing and creative journeys.

As Producer, I led the development of shot lists for each city and each location, ensuring our team could capture the breadth of storytelling needed. On set, I worked closely with the Creative Director to guide the photographer, support talent, and create an environment where they felt comfortable and natural in front of the camera.